Managing devices across a dozen client environments without losing your mind—or your clients' data—requires the right tools. MDM solutions built for MSPs handle this complexity through multi-tenant architectures that keep everything organized and secure from a single dashboard.
This guide covers what separates MSP-focused MDM from standard solutions, the features that actually matter for service providers, and how the leading platforms compare when it comes to pricing, capabilities, and real-world usability.
What is MDM for MSPs
MDM—Mobile Device Management—gives MSPs a way to manage, secure, and monitor client devices from one central platform in a market projected to reach $81.72 billion by 2032. We're talking about iOS, Android, Windows, and macOS devices all controlled through a single dashboard. The core features include remote lock and wipe, app management, policy enforcement, and compliance reporting.
What makes MDM specifically valuable for managed service providers is the multi-tenant architecture. This setup lets you manage dozens of separate client accounts without mixing their data or configurations. Picture it like having individual filing cabinets for each client, all accessible from the same office.
You'll also hear the term "endpoint management" thrown around quite a bit. Endpoint management refers to the broader practice of securing all devices that connect to a network. MDM focuses on the mobile side—laptops, tablets, and phones that travel with employees and create unique security headaches.
MDM vs RMM for Managed Service Providers
If you're already running RMM tools, you might wonder where MDM fits into the picture. The distinction is actually pretty straightforward.
RMM—Remote Monitoring and Management—handles servers, desktops, and network infrastructure. It excels at patch management, system monitoring, and remote access for traditional IT equipment. MDM, on the other hand, tackles mobile devices, tablets, and laptops with features like policy enforcement, app distribution, and remote wipe capabilities.
Most MSPs running mature operations use both tools together. RMM covers the infrastructure side while MDM handles the mobile devices that RMM wasn't designed to manage. They complement each other rather than compete.
Why MSPs Need Mobile Device Management Solutions
Adding MDM to your service stack addresses real operational challenges while opening up new revenue streams. Here's how the benefits break down.
Centralized Multi-Tenant Device Management
Managing multiple client environments usually means juggling separate logins, dashboards, and workflows for each one. Multi-tenant MDM consolidates everything into a single interface where you can switch between clients instantly.
This centralization cuts down the time technicians spend on routine tasks dramatically. Instead of logging into five different systems to push a security update, you handle it once across all relevant client devices.
Stronger Security and Compliance Across Client Fleets
MDM enforces security policies automatically. Password requirements, encryption standards, and app restrictions apply consistently without anyone touching each device manually. When a device goes missing, remote lock and wipe capabilities protect sensitive client data within minutes.
For clients in regulated industries, MDM helps meet compliance requirements like HIPAA, GDPR, or PCI-DSS—critical when data breaches now average $4.88 million in costs. You can demonstrate that devices accessing sensitive data meet specific security standards—documentation that becomes valuable during audits.
Lower Operational Costs
Automation handles the repetitive work that would otherwise eat up technician hours. Device enrollment, policy updates, and security monitoring run continuously without manual oversight.
The math works out favorably: fewer hours spent on routine device management means more capacity for higher-value work or additional clients without expanding your team.
Higher Client Satisfaction and Retention
Proactive device security prevents problems before clients even notice them. When issues do come up—a lost laptop, a compromised device—you can respond immediately rather than scrambling to figure out what happened.
This responsiveness builds trust over time. Clients who see you actively protecting their devices tend to stick around longer.
Essential Features of MSP MDM Solutions
Not every MDM platform serves MSP workflows equally well. Some features separate solutions built for managed service providers from those designed for single-organization use.
Multi-Tenant Dashboards
True multi-tenancy means complete data segregation between clients while maintaining unified management access. You can view, configure, and troubleshoot any client's devices without ever exposing one client's information to another.
Some platforms advertise "multi-tenant" features that are really just workarounds—separate instances or clunky client-switching mechanisms. Native multi-tenant architecture designed from the ground up works much more smoothly.
Remote Lock and Wipe
When a client calls about a stolen laptop containing sensitive data, response time matters—especially since 46% of organizations have experienced data breaches from unsecured devices. Remote lock secures the device immediately, while Remote wipe erases data entirely if recovery seems unlikely.
Both features work even when devices are offline, queuing commands that execute the moment connectivity returns. The peace of mind this provides—for both you and your clients—is substantial.
Policy Enforcement and Automation
Automated policies ensure every device meets security standards without manual configuration. Password complexity, encryption requirements, app restrictions, and network settings apply automatically during enrollment.
When policies change, updates push to all affected devices simultaneously. This consistency eliminates the configuration drift that creates security gaps over time.
Real-Time Device Tracking and Geolocation
GPS-based tracking locates devices accurately and continuously. Geofencing capabilities can trigger alerts or actions when devices leave designated areas—useful for clients with strict data residency requirements.
Prey offers particularly accurate real-time tracking capabilities, which proves invaluable when working with law enforcement to recover stolen equipment.
Cross-Platform Support
Client environments rarely standardize on a single platform. Effective MDM covers the full spectrum:
- Windows and macOS: Essential for laptop and desktop management
- iOS and Android: Required for mobile device fleets
- ChromeOS: Increasingly important for education and hybrid work clients
Solutions that excel on one platform but struggle with others create gaps in your service offering that clients will eventually notice.
Top MDM Solutions for MSPs
Each platform brings different strengths to MSP environments. Your choice depends on your client mix, existing tool stack, and pricing requirements.
Prey
Prey combines multi-tenant management, real-time geolocation, remote lock and wipe, and cross-platform support at accessible price points. The platform deploys quickly and offers responsive support tailored to MSPs managing diverse client fleets.
For MSPs prioritizing device tracking and recovery alongside standard MDM features, Prey delivers enterprise-grade capabilities without enterprise-grade complexity.
Microsoft Intune
Intune integrates deeply with Microsoft 365 environments, making it a natural fit for MSPs whose clients already invest heavily in Microsoft's ecosystem. Policy management is robust, though the learning curve can be steep for teams new to Microsoft's administrative interfaces.
Jamf Pro
Jamf specializes exclusively in Apple device management. For MSPs serving creative industries, design firms, or other Apple-heavy environments, Jamf's depth of macOS and iOS features is unmatched. However, it won't help with Windows or Android devices at all.
Hexnode
Hexnode offers unified endpoint management with a dedicated MSP partner program. The platform covers all major operating systems and provides competitive pricing structures designed for service provider margins.
Miradore
Miradore's freemium model makes it attractive for smaller MSPs testing MDM offerings or those with budget-conscious clients. Core features are solid, though advanced capabilities require paid tiers.
ManageEngine Mobile Device Manager Plus
ManageEngine offers both on-premise and cloud deployment options, appealing to clients with specific data residency requirements. Integration with other ManageEngine tools creates efficiency for MSPs already using their ecosystem.
Scalefusion
Scalefusion excels at kiosk mode and dedicated-use device management. For clients deploying tablets in retail, healthcare, or field service scenarios, Scalefusion's specialized features prove valuable.
How to Choose the Best MDM for Your MSP
Selecting the right platform requires evaluating several factors against your specific business model and client base.
Evaluate Multi-Tenancy Capabilities
True multi-tenant architecture is non-negotiable for efficient client management. Before committing to any platform, test how it handles client switching, data segregation, and role-based access.
Check Integration With PSA and RMM Tools
Seamless integration with your existing professional services automation and RMM platforms reduces workflow friction considerably. API availability and pre-built integrations vary significantly between vendors, so verify compatibility early.
Compare Pricing Models for MSP Profitability
Per-device versus per-user pricing affects your margins differently depending on client environments. Calculate actual costs across your client base before assuming one model works better than another.
Assess Vendor Support and Partner Programs
Dedicated MSP partner programs, training resources, and responsive technical support matter when issues arise. Prey offers personalized support that helps MSPs resolve client situations quickly—something worth considering when evaluating options.
MSP MDM Solutions Comparison Table
Protect Client Devices at Scale With Prey
MSPs juggling multiple client environments benefit from MDM solutions that balance powerful features with operational simplicity. The right platform reduces technician workload while strengthening security across every client you serve.
Prey delivers enterprise-grade device security—real-time tracking, remote lock and wipe, and cross-platform management—through an interface designed for MSP workflows. Get started with Prey and see how straightforward multi-tenant device management can be.
Frequently Asked Questions About MDM for MSPs
Can MSPs white-label MDM solutions for their clients?
Some MDM vendors offer white-labeling or co-branding options that allow MSPs to present the platform under their own brand. Availability varies by provider and pricing tier, so checking with vendors directly about partner program benefits is worthwhile.
How do MSPs typically price MDM services to end clients?
Most MSPs bundle MDM into managed security packages or charge a per-device monthly fee. Marking up the vendor cost is common practice, though pricing ultimately depends on your market and service positioning.
What is the difference between MDM and UEM for MSPs?
MDM focuses specifically on mobile device management, while Unified Endpoint Management (UEM) extends coverage to all endpoint types—desktops, IoT devices, and wearables—under a single platform. UEM is essentially MDM plus traditional endpoint management combined into one solution.
How long does MDM deployment take across multiple MSP client environments?
Deployment timelines vary based on device count and platform diversity. Most cloud-based MDM solutions can be rolled out to a client environment within a few hours to a few days, with bulk enrollment features accelerating the process significantly.
Do MDM solutions support device recovery after theft?
Many MDM platforms include geolocation tracking and remote lock features that assist with device recovery. Prey offers real-time tracking specifically designed to help locate and recover stolen devices, often providing the evidence needed for law enforcement involvement.
